Advertising Guidelines and Policies for Deus Den Internet Services and all child sites

DeusDen Services ("The Deus Den") has set forth the following Advertising Policies and Specifications to help guide advertisers and their agencies in preparing advertisements for display on:

• DeusDen.com websites (DeusDen.com, DDStudios.DeusDen.com, SoftEngine.DeusDen.com, DeusBar.DeusDen.com, DashBoard.DeusDen.com, Forums.DeusDen.com, D2B2.DeusDen.com, Scribblr.in and Ankit.DeusDen.com)
• AnkitChoudhury.com/AnkitC.info websites (AnkitChoudhury.com, Blog.AnkitChoudhury.com, AnkitC.info and Blog.AnkitC.info).

These policies and specifications apply to the advertising creative that appears on DeusDen.com, any technology or software used to serve and display the advertisements, and the landing pages that appear when a user clicks on such advertisements (collectively, "Advertiser Content"). This document outlines our standard policies and specifications.

Technical Specifications

Advertisement Submission Guidelines

Submit all Advertiser Content to admin@deusden.com and copy ankit.emperor@gmail.com and admin@ankitchoudhury.com.

DeusDen.com does not have a Third Party Ad Server. Hence advertisers may:

• Enlist help of Third Party Ad Server. Note: charges defined here do not refer to click based advertising. These charges must be negotiated with DeusDen.
• Deal with us on the basis of time duration of Ad display and not on the basis of clicks (Recommended).

Email submission information must include:

• Advertiser Name
• Campaign Start & End time
• Ad Asset Files
• Alt Text (if applicable)
• Linking URL
• 3rd party tags (if applicable)
• Instructions on how ad element(s) should run/rotate

If the current ad is a Google ad or similar providers' ad, clients may contact us for replacing these with their own ads.
If the current ad belongs to one of the clients, interested parties may contact us with bid to capture the ad space after the currnt party's publish time is over.

Processing turnaround time is 3 business days, permitting all Advertising Content and related technical elements meet DeusDen’s guidelines. If advertisements do not comply with the technical specifications or content policies, this may delay the start date for a particular placement and or campaign.

Eligible Ad Units

General Technical Guidelines

• Max initial download file size must be equal to or less than 40 kB
• Max secondary download per stream / total must be equal to or less than 200 kB
• Audio activation must be on user-click only
• Animated Creative must be 15sec total, 3 loops in duration
• Auto-play video max duration must be 30sec, 1 loop
• Expansion of ad units is not allowed
• Text Units must adhere to color (Hex) codes of the site (please refer to table below)

Site Specific Details

Other General Rules and Guidelines

• Advertisements must not collect any information from or about individual users (whether or not such information is personally identifiable) without DeusDen’s prior written consent.
• All advertisements must generate a new window and the existing DeusDen window must remain open.
• All advertisements must be in-banner and not expand, either automatically or by mouse roll-over.
• All advertisements must not include pop-ups or pop-unders.
• If an advertisement uses third-party tags and has DeusDen's prior written consent, please include specific trafficking instructions. A contact at the third-party is required and must be provided to DeusDen prior to the campaign start date.
• Advertisements may not use DeusDen logos or trademarks or mention or refer to DeusDen, its site, or its brand in any manner without DeusDen's prior written consent.
• Advertisements must not interfere with navigation on DeusDen.com, obscure other content or advertisements, access or alter user's computer settings or preferences, or otherwise unduly or inappropriately interfere with the user's experience of or DeusDen’s operation of DeusDen.com.
• Advertisements must not trigger downloads of software to a user’s computer without first providing the user with clear and conspicuous disclosures regarding the installation, operation and removal of the software, and providing the user with an opportunity to decline to install the software after such disclosures are made.
• The destination URL of an advertisement must work properly and resolve to a working website. It cannot connect to an email address or file, and must not be under construction.
• By running your ad campaign on our site, you consent to us performing security checks on your ads.
• All Advertiser Content must be appropriate for general audience and must comply with all laws, rules and regulations that apply to the Advertiser, the Advertiser Content and any location where the advertisements may appear.

• DeusDen allows Flash versions 5,6,7,8,9 & 10
• Both Flash 5-6 SWF files will be displayed for Flash 6.0 to 6.0.0.65 plug in browsers only.
• If the browser doesn’t support Flash 6.0 and above, the alternate image will be served.
• The use of shared objects is not permitted.
• Accessing the user’s microphone or webcam is not permitted.

• Religious or spiritual services and related content is not allowed.
• Political – political party related and/or issue related is not allowed.
• Toys and other products 'marketed to children' are not allowed.
• Loyalty/Affinity/Rewards and related content is not allowed.
• Foul, vulgar or obscene language or content that features nudity or excessive violence including blood, guts, and guns is not allowed.
• Pharmacies & Medical/Pharmaceutical Products: Advertisements for pharmacies and medical or pharmaceutical products are restricted based on applicable laws and subject to DeusDen's prior written approval. Generally speaking, DeusDen will accept advertisements for common/general conditions such as Cold remedies.
• Advertising of special or free offers: The landing page must prominently present the offer being advertised. Example: If the advertisement offers 50% off, then the landing page must feature the products that are 50% off.
• Free Offers & Sweepstakes: Advertising promoting sweepstakes may or may not be allowed, subject to DeusDen's prior written approval. Advertising "free" goods or services must indicate that terms and conditions apply.
• Calls to action: Non-specific calls to action (e.g., "Click here") are not allowed. Specific calls are acceptable. Example of acceptable call to action would be 'click here for more information', 'watch video', etc.
• Pornography, escort services, products claiming to enhance sex, and other "adult" sexual content is not allowed.
• Illicit drugs, drug paraphernalia or products to beat drug tests are not allowed.
• Gambling or gambling paraphernalia, including online gambling, poker, or bingo is not allowed.
• Tobacco or tobacco related products are not allowed.
• Illegal activities, including false document services, counterfeit designer goods, cable descramblers, fireworks, websites that promote hacking or evading law enforcement are not allowed.
• Weapons, including guns, gun parts, kits, mace, blank powder and ammunition are not allowed.
• Depictions of excessive tattoos and body piercing are not allowed.
• Medical research solicitations are not allowed.
• Acupuncture and related content is not allowed.
• Psychics and related content is not allowed.
• Content that is defamatory, libelous, invasive of another's privacy is not allowed.
• Hate speech – inciting or advocating violence or racial intolerance is not allowed.
• Content that is threatening, abusive, harassing, or advocate against a protected group, whether based on race, color, national origin, religion, disability, sex, sexual orientation, age or any similar or other category is not allowed.
• Content that promotes any illegal or dangerous activity is not allowed.
• Deceptive, false or misleading content is not allowed.
• Content or technology that infringes, encourages, or enables the infringement of, the intellectual property or personal rights of others is not allowed.

DeusDen reserves the right to add, remove or modify this policy at any time by placing updated advertising policies on DeusDen. DeusDen reserves the right to reject or remove any advertisements at any time in its sole discretion.